Over the past few months, over 600 Youtube influencers promoted Scentbird to their 40 million+ subscribers. They pitched in with courage and saw beautiful dawn as they started providing the customers with a different option every single month only at the subscription of $14.95 per month. They then got the funding of $40,000 from the Entrepreneurs Roundtable Accelerator. As the. To Masha's delight, Sveta would sneak back the most intoxicating perfumes straight from the lavish boutiques of Paris's 6th arrondissement. Being the choice of many is not an easy job or task to complete but with discipline and devotion, they made their presence felt not only in the US scent market but in other parts of the world too. But that's not all; the company is simultaneously building a beloved beauty brand, which is arguably even harder to do. She thought the fragrances that one wears should be reached out from the comfort of our couches. But it was not a cakewalk for them to come up. A struggle story is the one that has empowered this company. While the average reader may be skeptical about the size of the fragrance market, it is 3x that of the razor industry--which has created companies like Dollar Shave Club and Harry's. Her very first introduction came from her grandmother who wore the ubiquitous Soviet fragrance Red Moscow, which is generously described as "pleasantly hefty" on the #1 perfume review site, Fragrantica. People were being provided with fragrances with the option of using them like they change clothes. But, the resilient Masha found solace in all things beauty from lotion to lipstick to perfume. FREE Background Report. This was the time when they thought of quitting or broadening the company for other beauty products too. The company is propelled by its adoring users, some of whom are so smitten with the brand that they are painting the Scentbird logos on their fingernails or "tricking-out" the purse-bottles with custom gemstone creations. It is the one that connects directly to its customers online. Growing up in Berezniki was tough. Red Moscow was OK, but Masha wanted to experience different scents. This is a story about a precocious little girl named Masha. Meetings were being held with a lot of investors and rejection was the first taste of it. So, this was the entrepreneurship story of Scentbird which teaches the newbies to come and explore what they've dreamt of, for so long. For September, you could get Flower by Kenzo. The first 10 months were the most difficult when they took their baby steps in the world of entrepreneurship with sending the small bottles of scent for trials. Often described as the "Netflix for Perfume," Scentbird is employing technology to make smarter recommendations to clients and sell perfume at scale. thought of an idea or a dream to make a reality in itself. The success of the women's side has encouraged them to expand into men's fragrance as well. 2,118 Followers, 225 Following, 29 Posts - See Instagram photos and videos from Mariya Nurislamova (@nurislamovamariya) Masha was enthralled by the sumptuous bottles that came in every color of the rainbow embellished with silver and gold flecks, ribbons and chains. Check Reputation Score for Mariya Nurislamova in New York, NY - View Criminal & Court Records | Photos | Address, Email & Phone Number | 2 Personal Reviews | … You must have dreamt of having that financial freedom for so long. Luckily, she had a cosmopolitan Aunt Sveta, whose beauty and influence allowed her to occasionally travel to the West. Nurislamova, a graduate of Baruch, started Scentbird inspired by childhood and the emotions she would feel when exposed to new fragrances that were brought back for her from abroad. The scentbird team made scentbird a brand by just a subscribing service. At 18, Mariya Nurislamova left her family and homeland behind to come to the U.S. Today, she is the CEO of Scentbird, one of the most successful new startups in the beauty space. Here's How It Works: A customer signs up and completes an interactive quiz that helps the Scentbird algorithm to identify customer preferences. The business was also accelerating. And hence you too can do it, all you need is to believe in your ideas, thoughts, courage. Does she like citrus or woody? They pitched in with courage and saw beautiful dawn as they started providing the customers with a different option every single month only at the subscription of. This new buying method allows customers to try many different scents in a year, experimenting with fragrance for day or night, business or pleasure, week or weekend. firm lets you date fragrances before you marry them as stated in their motto. While her parents struggled to provide a normal home life, Masha encountered trouble at school too. Covering herself in these luxurious fragrances, she would float away from her bleak surroundings. But somehow in the following year, they saw a glimmer of hope with customers joining in. It may refer to: Mariya Abakumova (born 1986) is a Russian Olympic javelin thrower. Combined, those two companies have raised almost half a billion dollars at valuations totaling over $1.3 billion. Scentbird is hitting a chord with beauty insiders and addicts alike. Mariya Nurislamova, the lady behind scentbird got her idea to change the scent market for better and teamed up along with her co-founders to taste the blend of victory and fame. Everyone is. Here's the story of the Subscription-Based Fragrance Firm –, Mariya Nurislamova (CEO, Co-Founder Of Scentbird). Mariya has 2 jobs listed on their profile. This time again they went forward to pitch into YC and this was the time when they got in. The scentbird team made scentbird a brand by just a subscribing service. They posted their deliveries of the perfumes, this time the bigger bottles with an offer of trying them and sending them back in case of disliking. They kept striving and even after facing rejections one after another, the scentbird didn't let any stone to be unturned. We’re also posting the other talks from the … She is now bringing the power of fragrances to … They again tried in the YC and got rejected again. All of them quit their regular 9 to 5 jobs for this idea that led them to build a successful entrepreneurship story. This “Try Before You Buy” firm lets you date fragrances before you marry them as stated in their motto. People tried them and didn't buy the bigger ones. She grew up in a dilapidated industrial town called Berezniki, right next to an infamous prison that housed some of the most dangerous criminals in Russia. But it was not a cakewalk for them to come up. As the prisoners were released, they had nowhere to go and no money to support themselves. So what? 8 Wondrous Stress Management Techniques - Especially For The Freelancers. And if even a percentage of men wear as much cologne as the gentleman sitting next to me on the bullet back from the Hamptons this morning, they have a lot of room to grow. For $14.95, Scentbird sends a month's supply of the each perfume in a cute and convenient purse-bottle. Do you ever think of being an entrepreneur? They worked and worked like they never did before. Since then it is one of the favourite fragrance subscription services in the US. She inhaled the frosty jasmine of Chanel No.5, the fanciful florals of Joy Jean Patou, the mysterious amber notes of Shalimar by Guerlain. They again tried in the YC and got rejected again. Come and discover how a small and unique idea turned into a huge success. Copyright ©document.write(new Date().getFullYear()); All rights reserved | This template is made with by Colorlib, Yes, or No, this is the story that'll encourage you to get on this track. Queue them up according to their choices and order them from the comfort of their houses. Unsurprisingly, Scentbird is slashing through projections, growing 40 percent month over month. Scents could transform the person she was, the way that she felt about herself--instantly elevating her confidence and sense of self-worth. Masha would often return home from school to find her apartment burgled and stripped bare, and we aren't just talking electronics or jewelry--everything down to the pots and pans, the food in the refrigerator, even the cutlery would have vanished during the day. Her father, a biology professor, had been stationed by the government at the local University. They co-founded Scentbird. The customer then selects the best options and places them in a monthly queue. For October, Something Blue by Oscar de la Renta and so on. rejected their application, still the ScentBird didn't lose hope. They posted their deliveries of the perfumes, this time the bigger bottles with an offer of trying them and sending them back in case of disliking. Fast-forward 15 years; little Masha is now the statuesque Mariya Nurislamova, founder and CEO of the YC-backed startup, Scentbird.