per page. ", "TOP 10 KIT KAT FLAVORS YOU'VE PROBABLY NEVER TRIED", "Okinawan citrus is the latest addition to Kit Kat's awesome only-in-Japan lineup", "Japan-only Kit Kat varieties a draw as tourists spend more", International Code of Marketing of Breast-milk Substitutes, https://en.wikipedia.org/w/index.php?title=Kit_Kats_in_Japan&oldid=973172422, Pages containing links to subscription-only content, Articles containing Japanese-language text, Articles with unsourced statements from March 2020, Articles with unsourced statements from October 2019, Articles with unsourced statements from July 2019, Creative Commons Attribution-ShareAlike License, This page was last edited on 15 August 2020, at 19:55. $ 23.90. In Japan, Kit Kats are commonly used as a good luck charm for students who are studying for the entrance exams. There have been more than 300 limited-edition seasonal and regional flavors of Kit Kat chocolate bars produced in Japan since 2000. [3] The company's marketing campaign, which partnered with Japan Post to sell the bar in 20,000 post offices, won an award in 2010. … 3. [2] These shops sell high-end Kit Kat products such as raspberry-infused dark chocolate, orange-chocolate rum, and sakura green tea. 50 Item(s) Sort By. By producing smaller runs of flavors, the company was better able to control its production costs. Strawberry. Japanese Kit Kat Mini Bar 21 pcs , ALL DIFFERENT FLAVORS Assortments (original green tea set) [2], Kit Kats were introduced to Japan in 1973 when Rowntree's made an agreement with Fujiya. Buy Japanese Kit Kats today to begin your taste tour of both traditional and modern Japanese flavors. Kit Kat Yuzu Sake Chocolates. [4], The Kit Kat Chocolatory, with recipes designed by chef Yasumasa Takagi, opened in 2014, and had expanded to seven branches by 2015. [5], "How did Kit Kat become king of candy in Japan? [1][2] The top-selling flavor of the candy bar in 2010 was soy sauce. New. [2] Pizza chains Napoli no Kama and Strawberry Cones introduced dessert pizzas with bakeable Kit Kat toppings in March 2014. $ 28.90. Sublime Bitter. $ 28.90. To sum up, here is the list: Kit Kat Flavors 1. [9], Marketing for Kit Kats in Japan is believed to have benefited from the coincidental false cognate with "Kitto Katsu", a phrase meaning "You will surely win" in Japanese. Meet the small family businesses SEE DEAL! [8], The business model was created to solve a problem the company found in Japanese convenience stores, which frequently rotated items and flavors off of shelves. Buy Japanese Kit Kats today to begin your taste tour of both traditional and modern Japanese flavors. [4] The Kit Kat brand took the number one sales position from Meiji chocolate in 2012, though Meiji remains the leading confection company in Japan overall. New. [12], Nestlé and the Japan Post launched a campaign in 2009, allowing people to write messages and mail the chocolate bars from 20,000 post offices. Japanese Kit Kat: Variety Party Box 2020 (60 Pieces, 18 Flavors), Japanese Kit Kat: Sublime + Fruit Chocolatory Gift Box Assortment (7 Pieces, 7 Flavors), Japanese Kit Kat: Otona no Amasa White (12 Pieces), Japanese Kit Kat: Sparkling Wine with Strawberry (12 Pieces), Japanese Kit Kat: Otona no Amasa Premium Citrus Mint (12 Pieces), Japanese Kit Kat: Otona no Amasa Premium Mint (12 Pieces), Japanese Kit Kat: Onsen Manju (12 Pieces), Japanese Kit Kat: Cheese Cake (12 Pieces), Japanese Kit Kat: Halloween Pack (14 Pieces), Download the latest version of your prefered browser. New. Learn about behind the snacks! [citation needed], In October 2018, Nestle opened a Kit Kat store at Namba Station in Osaka. Take Japanese Skype Lessons with Professional Japanese Teachers on kakehashijapan.com! [4] Nestlé attributes the success of the flavor varieties to the tradition of omiyage, in which regional specialties are brought back for family and co-workers from trips away. Milk Coffee. Show. [16][17], The cafe shop Pronto has introduced croissants incorporating Kit Kats. The company claims it has served more than 1 million customers and earned more than 2 billion yen. [3], In 2004, the green tea flavor was introduced. 4. [8], Kit Kats in Japan are produced at Nestlé-owned factories in Himeji and Kasumigaura. Kit … [2] A variety of Takagi's flavors have been introduced as seasonal products, including flavors such as "plum, passion fruit and chilli, ginger and kinako soybean powder". Popular Japanese Kit Kat flavors include Matcha Green Tea, Japan Sake, Ruby Chocolate, Hojicha, and more! Japanese Kit Kat; Japanese Kit Kat. They created about 204 flavors that are really unique and eye catching. their business and shop small! This is because “Kit Kats” sounds similar to the Japanese words きっと勝つ (kitto katsu – you’ll surely win). [4] Others are limited-run varieties, with excess supply saved for year-end "happy bag" specials. In 2014, they were the top-selling confection in the country. Kit Kat Kyoto Souvenir Itohkyuemon Uji Hojicha Chocolates. Sign up to get exclusive offers, the latest snack trends, and more! [7] The company believes the limited-edition seasonal models create a "scarcity and rarity of value" for customers. You can update your browser from the link below. This list of Japanese Kit Kat Flavors is sorted by year and the style of package released. [4] The campaign encouraged associations of the product's name with the coincidental cognate Kitto Katsu (きっと勝つ), translated as "You will surely win",[5] and could be mailed as a good luck charm for students ahead of university exams. and merch from all over Japan. [2] The special packages included a space to write a message of encouragement and affix a stamp. [6] Since then, the product has been sold in more than 300 seasonal and regional flavors. Your browser is out of date, and may not be compatible with our website. Some of these include Green Tea, Wasabi, Purple Sweet Potato, Azuki, Sake, Sakura, and Rum Raisin. [2][10][11] Kit Kat's "Lucky Charm" advertising campaign in Japan won the Asian Brand Marketing Effectiveness Award in 2005. [4] In 2015, 500 single-finger bitter chocolate bars were sold with gold leaf wrapping for about $16 in high-end retail shops. The milk chocolate used for Kit Kats is made from whole-milk powder and Nestlé buys most of its cacao beans from West Africa. Kit Kat Kyoto Souvenir Kyuemon Ito Uji Matcha Chocolates. 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